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Why we care about AI in marketing

Martech

Frequently asked questions about AI marketing. Learn more about AI marketing. From AI-powered workflows to automated next best action features , AI is helping companies solve challenges specific to B2B. An AI marketing tool is software that leverages AI technology to automate decisions based on collected data.

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Wednesday Writer Roundup: healthcare, sales, software, and food experts!

nDash

For this Wednesday Writer Roundup, we have a food writer, a former software engineer, a sales enablement expert, and a registered nurse. When I’m not working on, thinking about, or eating food, I enjoy reading and spending time with my wife and four children in the suburbs of Detroit, MI. Eric Olsson. I’m Eric Olsson.

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How ZoomInfo Supercharges Sales: A Step-by-Step Breakdown

Zoominfo

But despite the speed of innovation in sales tech, there are still large corporations and small startups alike whose main sources of information for targeting are Google, basic contact-scraping software, and LinkedIn Sales Navigator. What’s the difference? One asking to stop sending emails. The other asks what you’re offering.

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MindMatrix: A Unique Marketing Automation Platform for SMB

NuSpark Consulting

Learn About MindMatrix Marketing Automation; An Interview with Andrew Carlton, Director of Channel Sales at MindMatrix. MindMatrix is one the platforms I recommend to SMBs. Paul: Tell me about MindMatrix and what makes you so unique in the marketplace. Paul: How does this translate to the SMB market? Sure, Paul.

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B2B Marketing Survey Says Email and Twitter Work

B2B Marketing Traction

A recent survey of traffic to the websites of small to medium-sized business (SMB) provides some interesting insight into what works and what doesn’t for online marketing. As usual, I have to provide information about the source of the survey, which few bloggers ever do. Contact New Incite today.

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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing SMBs are also 23% more likely to use email marketing software. These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow. Read our free SMB Guide to Sales and Marketing Alignment.

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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

Company leadership expects measurable results. They are also more likely to do business with a company that regularly produces up-to-date content. It’s best to have a technical expert at your company author it because technical experts trust other technical experts. Marketing technology (martech) is advancing quickly.