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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

Law has been all over the marketing news lately. And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?) Privacy Policies and Terms of Use. It's prohibited.

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

We use Sitecatalyst to analyze all of the traffic coming back to our sites and what is getting them there. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. com What it does: Gathers, tracks, analyzes and reports on what people are saying about a brand, on blogs and through comments and posts on social media sites.

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

Independent and Dedicated Event Sites. Mobile Marketing. Registration-related Products. Privacy Policy | Contact Us. Executive Management. Internet/Digital Media. Photography/Illustration. Sales/Business Development. ENTER a CITY and/or SELECT STATE. Golf Courses and Clubs. Group Activities and Team Building. Hotel Bars.

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The Top 3 Benefits of Opt-In Advertising

Opt Intelligence

The term “opt-in” comes up a lot in online marketing. And in a way, people “opt-in” to your marketing in a variety of ways, including following you on social media. Opt-In Advertising Maintains Data Privacy Compliance. We can provide proof of consent and full trackability for all of our opt-in advertising campaigns.

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Back To School: Four Lead Generation Lessons to Learn Now

Opt Intelligence

The term “opt-in” comes up a lot in online marketing. But when we talk about opt-in advertising, we’re talking about users who are opting in to your email list through an ad shown on a third-party site, typically through a co-registration form where their information has already been pre-populated for an easy opt-in.

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3 Reasons Email is the Coolest Vampire Today

Convince & Convert

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. I remember having Yahoo, Hotmail, Mail dot com, AOL & a work email address when I first got into online marketing some 10+ years ago. A driving force behind the company’s SUBSCRIBERS RULE! Rohrs Thanks!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There is More Than One SXSW As the conference continues to grow (interactive registrations up 40% over 2009, to more than 15,000 total), attendee segmentation follows apace. Bigger Isn’t Necessarily Better If registration climbs again, SXSW organizers will have a real dilemma.