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The State of SaaS Landing Pages in 2020

Unbounce

To get the best possible conversion rate in 2020, you need to explain the complexities of your software without boring the pants off your prospects. For starters, software can be pretty intangible and boring-looking, making it harder to market. You need to use authentic visuals that show visitors they can really trust your brand.

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300 Women Making An Impact In B2B SaaS

SalesIntel

Visit My LinkedIn Ali Kaltman VP, Brand Marketing Lead at JP Morgan Chase & Co Expertise: Brand, Social Media, Digital Marketing, GTM About: Ali is currently the VP, Brand Marketing Lead for J.P. Her two business goals are simple: have fun and make money. For Alexis, achieving both means you’re truly winning. Morgan Payments brand.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

The next step was to run an A/B test on an eBook landing page for 30 days, to see if the field removal made any difference. On Quick Sprout, Patel does growth consulting work and leads an online "university" on growing website traffic. Try HubSpot's free email capture software today. Experiment Plan. Repurpose blog content.

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11 Types of Marketing Emails You Could Be Sending [+ Free Templates!]

Hubspot

You know, the one where you announce your next sale, ebook, webinar, coupon, free trial. How frustrating would it be if you downloaded an ebook, and then forgot where you stored the link to the PDF? 5) Co-marketing Emails. The main draw of co-marketing is to leverage the audience of another company to increase your reach.

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How to Run an Effective and Engaging B2B Webinar

SnapApp

An eBook we produced on the topic that was released a few years ago is one of our most downloaded pieces to date.”. Inviting another person to co-host your webinar is a surefire way to bring in more expertise and provide value for your attendees. Our conversion rate from visit to registration increase by 6.79 How do we know?

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42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

While quiz completions are valuable, the main goal was to get the user to eventually request a consultation. With this in mind, we used the “thank you” page upon completion of the quiz to give the user their results with a personalized Call-to-Action to schedule a consultation specifically for the surgery they were most qualified for.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

It's kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software. HubSpot has APIs that developers use to get information from our software into theirs. Here's an awesome ebook on how to write an ebook (so meta).