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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Legislation & Public Policy. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Oxford International Modernizes Vehicle Order Management System for Leading European Automaker, an IBM Case Study. Customer Case Study: 156 Percent ROI with HP.

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American Business Media - Research & Marketing

Online Marketing Institute

Bringing the business media opportunity to life for marketers, advertisers and media planners/buyers, each issue contains industry data, research and case studies that document the power and effectiveness of business media as advertising and marketing vehicles.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

What do you do when the bulk of your marketing content, with the exception of case studies is product focused? I’d like to produce research with some metrics but that too costs quite a bit, especially from someone reputable like Forrester. Privacy Policy | Site designed by AMAInteractive a div. Resources

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Nearly 85 percent of B2B decision makers are online and using social media to help in their decision making, according to Forrester Research estimates. Legal Notices, Licensing, Reprints & Permissions | Privacy Policy | Affiliates b2bmarketing Are you following @kodakidigprint on Twitter? 2010 All rights reserved.

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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

Legislation & Public Policy. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Get instant email notification when white papers, webcasts, and case studies are added to our library. Personal IT Organization Enterprise Partner/Vendor. TECHNOLOGY.

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How to Tackle Real-Life Social Media Customer Service Obstacles

Hubspot

So if you're working in an industry that handles peoples' personal information -- finances, health, even something as basic as their contact information -- handling privacy is a real concern when dealing with customer service over social media. So what's a brand to do? The solution you can implement here is threefold.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

They’ve waded through thousands of case studies and brochures and web… Read more… Doug Kessler | October 31st, 2008 | no comments Tech marketing trapped in Plato’s Cave Will we ever learn? Case studies and customer testimonials. B2B marketing is bad communication. Great campaigns and creative.