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How to Audit your Email Campaigns for Better Results

Webbiquity

Perhaps it’s time to put your email marketing through an audit. What is an Email Marketing Audit? An email audit is extensive examination of email marketing processes to evaluate their effectiveness. An email audit is extensive examination of email marketing processes to evaluate their effectiveness. Subject Line.

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The 10 Best Email Marketing Strategies That Actually Work

TrustRadius Marketing

Respondents to the survey also said that they would rather receive marketing via email than by direct mail or other channels. Another personal touch that can make customers feel important is signing the email with a real signature and name. Avoid Spam Filters. Get Personal. Avoid putting exclamation points in the subject line.

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Why Are My Emails Going To Spam?

Belkins

There are billions of reasons for your prospects not responding: from bad timing to technical issues to spam. Having worked through thousands of mailboxes and stared into no-response abyss for five long years, we can tell you with the utmost certainty that there is a #1 suspect to your sending issues. Monitor your domain stats.

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Why we care about email marketing: A marketer’s guide

Martech

Email marketing helps organizations acquire and retain customers, build businesses and make more money. That single sentence explains why companies must invest in effective email marketing. Unlike other channels, marketers need to know the mechanics of message delivery, too. 3 drivers of email marketing’s evolution.

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HubSpot’s May 2024 updates: Advanced email metrics, custom invoices and more

Martech

These updates continue HubSpot’s commitment to optimizing user experiences and driving operational efficiencies across sales, service and marketing platforms. Here are HubSpot’s May 2024 updates that marketers and their leaders need to know: New navigation experience for better efficiency. More control with custom invoice fields.

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The Top 35 Digital Marketing Acronyms You Need to Know

ClickDimensions

Digital marketing can be difficult to grasp at the best of times, especially with so many acronyms being used across the marketing landscape. So, to help you out we have put together a list of the top 35 common acronyms used in the digital marketing world. CPA can be competitive which in turn leads to high costs.

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Delivering Episode 36: Building trust through email

Litmus

In this episode of Delivering, host Jason Rodriguez talks through the many ways email marketers can build trust with subscribers and why trust is the foundation of any good relationship in marketing. What is BIMI and why should email marketers care? Episode Links. How to set up BIMI for brand recognition in the inbox.