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The cost of ignoring website accessibility

Martech

The penalties that a business can incur seem to range greatly. “It In this case, the fine was $200 per person impacted,” he said, noting that fine limits can vary from state to state. The potential penalties. The maximum civil penalty for a first violation under title III is $75,000, with subsequent violations being capped at $150,000.

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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

CAN-SPAM Act. As a marketer, all of your email marketing messages need to comply with the requirements set forth in the CAN-SPAM Act. Even if you're sending emails using an ESP like HubSpot , that doesn't mean you won't be held liable if the emails sent aren't compliant with CAN-SPAM regulations.

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Your New Year’s Resolutions for Email Deliverability and Engagement

eDataSource

Making email best practice resolutions can only help, especially when your business is highly dependent on email to drive traffic and revenue. Best practices must also include optimizing customer engagement, because we know that ISP spam filtering protocols are increasingly based on this subscriber engagement factor. Just don’t do it.

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Your New Year’s Resolutions for Email Deliverability and Engagement

eDataSource

Making email best practice resolutions can only help, especially when your business is highly dependent on email to drive traffic and revenue. Best practices must also include optimizing customer engagement, because we know that ISP spam filtering protocols are increasingly based on this subscriber engagement factor. Just don’t do it.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go If You Can’t Beat Em, Should You Join Em?

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

So, even if you do not have a Facebook fan page (as I do not for Convince & Convert), I can now publish Convince & Convert updates (or anything else) to your Facebook news feed if you have “liked&# Convince & Convert over there on the right side of this page. (Go If You Can’t Beat Em, Should You Join Em?

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

Online Marketing Institute

And while a lot of marketers think that’s what they’re doing when they crank out… Read more… Doug Kessler | May 27th, 2009 | no comments The changing look of listing / portfolio sites Websites that present a portfolio or list of creative work are always a design challenge.