Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

JULY 14, 2010

If a non-profit has a strategic objective to “further engage current donors”, with 600 million people on Facebook it is a sure bet that some of them have a profile. The challenges and chances of facebook, twitter, YouTube et. Look on facebook. al definitely should influence strategy though. These are your follower number.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

SEPTEMBER 8, 2010

MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Haven’t you?

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Online Marketing Institute

JULY 9, 2009

There may even be instances in which direct sales and business development opportunities are identified through online channels. This resonates across multiple departments within a company, such as marketing, sales and product development. This internal buzz stimulates action. Like traditional PR activities (i.e.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Convince & Convert

AUGUST 31, 2010

Facebook has some great banter with the wall posts and status updates, but it’s more chatty than conversational and it’s not an open/public environment. Beyond that, when I think of social media, I don’t just think of the tools like twitter, linkedin and facebook. None of this is a bad thing… it just is.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Content Marketing Results: Landing Pages Rule , July 12, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

MARCH 18, 2010

The average Facebook member becomes a fan of just two companies per month, yet is exposed to thousands of brands during that same period. Our strategies and expectations for social media are in reality a complement to what we’re doing in email and lifecycle marketing. There’s a best time to post to Facebook.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Webbiquity

OCTOBER 27, 2010

So what can B2B marketers do (other than ignoring social media; a perilous option at best) to avoid this harsh fate? Social media is more like a PR activity than marketing or advertising. And as with any other marketing or PR activity, social media efforts be focused on a specific audience. LinkedIn, Facebook).

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

accelerate agency

FEBRUARY 26, 2023

In this post, we’ll explore why it’s important to find an effective B2C or B2B SaaS marketing agency, what to look for in an agency, and the right questions to ask. accelerate agency: SaaS SEO, digital PR & link building accelerate agency combines several specialisms to produce results for SaaS companies.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

In this post, we’ll explore why it’s important to find an effective B2C or B2B SaaS marketing agency, what to look for in an agency, and the right questions to ask. accelerate agency: SaaS SEO, digital PR & link building accelerate agency combines several specialisms to produce results for SaaS companies.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

With engaging content, efficient SEO Strategy, keyword research, link building, digital PR, technical SEO and onsite content, the agency will optimize your web presence to ensure PQL and MQL growth, while driving MRR. However, it doesn’t only focus on SaaS companies, as ecommerce marketing is also on offer.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Buzz Marketing for Technology

JUNE 27, 2008

Facebook and/or MySpace are useful social networks where you can build outposts (see next list). Build RSS outposts on Facebook. Another promotion tool: use the status section of LinkedIn and Facebook. Chris, when you discuss making Facebook an “Outpost,&# are there any other RSS/etc. Take a second look at Plaxo.

Social Media 100

Social Media Tactics Personalization Brand Identity 100

Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. Consider your fans – your advocates – your 1%ers – your volunteer marketing army.

Social Media 148

Social Media Media Paid Content Webinar Metrics 148

Convince & Convert

SEPTEMBER 20, 2010

link] RT Please [link] Face to Facebook RT @jaybaer Are You Slow Enough to Succeed in Social Media? Some business owners become impatient with the “slowness&# of social media relationship building because they've often abandoned their more direct marketing tactics (direct mail, cold calling). Great article!

Social Media 160

Social Media Media Webinar Metrics Marketing & Strategy 160