Valasys

AUGUST 16, 2019

Specifically focusing on the demographic, firmographic, technographic, firmographic as well as psychographic digital footprints left by the prospects throughout their buying cycles the marketers can focus on improving personalization which in turn helps in customer retention a well in acquiring new customers.

Marketing AI 40

Marketing AI Lead Ranking Marketing Management Lead Scoring 40

Valasys

SEPTEMBER 27, 2019

The customer research is now just not limited to the awareness stage of the buyers’ cycle but is equally spurred across all the stages of customers’ buying cycles. The segmentation can be done on the basis of demographic, technographic, firmographic, psychographic, intent-data as well as on the basis of the fit-data.

Enterprise Management 49

Enterprise Management Marketing Management Marketing AI B2B Marketing 49

Valasys

MAY 27, 2020

Also, the content strategy should give importance to the stages in the buying cycles of the ideal prospects. It keeps them intrigued and absorbed and allows them to easily return to their preferred segments, as and when required. Write Better Headlines. Communicate Your Ideas Effectively.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

Valasys

AUGUST 19, 2019

The market can be desirably segmented by the brands to target their most relevant personas. The market segmentation & targeting is an indispensable part of a highly effective omnichannel marketing strategy. The pieces of content can be distributed to segmented personas based on their demographics, job titles, etc. &

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

SEPTEMBER 10, 2019

Not only that, the brands need to provide seamlessly excellent users’ experiences (UX) to their customers at each stage of their buying cycles, across omnichannel & also need to provide them with exemplary after-sales services to delight them, & to inspire the positive words to complement the marketing endeavors.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

AUGUST 20, 2019

People, while in various stages of their buying cycles, like to be treated as people & love to buy from people rather than brands. Based on the intent-data gathered from the first & third-party resources , the prospects can be further segmented into different segments. Steps to Personalize Email Campaigns.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

AUGUST 9, 2019

Google is the most popular search engine network across the globe & time & again has kept abreast with the evolving researching habits of the prospects as well as has also assisted the marketers with segment-based targeting of prospects. These days, the prospects with long fostered digital footprints are easier than ever to target.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

APRIL 3, 2020

The data in the CRM allows companies to identify which products the customers within a similar segment have looked at o purchased. Get your Customer segmentation Right. This helps in audience segmentation and in identifying the unique attributes of each segment. Use dynamic content strategy wherever possible.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

Segmenting the market & then segmenting the group of ideal audiences into specific clusters lays the foundation of attracting, engaging, converting & retaining the customers. The pain points of the prospects should be specifically addressed at each step of their buying cycles.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

AUGUST 8, 2019

Improving the Personalization by Data-driven Insights : The modern B2B marketing thrives on segmenting the prospects into specific clusters & targeting them based on their demographic, technographic, psychographic, fit-data, as well as data gathered from their past researching habits & purchase insights.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

JULY 9, 2019

One-to-One ABM: An ABM strategy wherein marketers work with a single account to individually implement hyper-targeted campaign strategies to win them as sales leads is termed one-to-one ABM. Besides, we also help our customers with account-based Content Syndication services, Lead Nurturing Services & CRM Services. .

Account Based Marketing 49

Account Based Marketing ABM Optimization Top of Funnel 49

Valasys

SEPTEMBER 20, 2019

Undoubtedly the realm of B2B content marketing is not only fiercely competitive but is also filled with a lot of challenges including optimizing the niche technology & targeting, streamlining the long buying cycles of the prospects & standing out in a market studded with the same high-volume keywords.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

The B2B marketers these days utilize the data gathered from the intent-based signaling of the prospects, which includes scrutiny of their demographic, psychographic, firmographic, “fit-data”, technographic insights, along with their past buying behavior, research methodologies & browsing habits. Creating SEO-friendly Content : .

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45