B2B Email List Guide: Buy, Rent or Build Your List
Digital B2B Marketing
SEPTEMBER 10, 2013
So should you rent, buy or build an email list? Buying a B2B List. For more information on purchasing lists, see Buying B2B Email Marketing Data: Challenges and Recommendations. Expect to pay a premium for the extra data available through list rentals, with the cost per name ranging from about $0.15 Renting a B2B List.
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