CMO Challenges in Driving Data into Insights
Buzz Marketing for Technology
NOVEMBER 17, 2009
Tags: Business Intelligence Data Mining.
Buzz Marketing for Technology
NOVEMBER 17, 2009
Tags: Business Intelligence Data Mining.
Buzz Marketing for Technology
JANUARY 14, 2010
Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business? Tweet This!
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Webbiquity
AUGUST 23, 2010
Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? The “yes crowd argues that of course social media can be measured, and must be in order to demonstrate value to the business.
Convince & Convert
JUNE 15, 2010
Flowtown is perfect for small and medium businesses ( see my review here ). Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? While this integration is intended for personal use, you can utilize it for your business, too. Rapleaf is better for larger companies.
Buzz Marketing for Technology
NOVEMBER 30, 2009
I had a chance before the holiday to interview Romi Mahajan, President of KKM Group, an Advisory company focused solely on Strategy and Marketing to get his advice on what CMO’s should be looking for in an Agency. Are they siloed or do they coalesce around the business needs of their customers? active listening, 2. Tweet This!
Webbiquity
JULY 26, 2010
the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Should You Use Foursquare for Your Business? B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) B2B Social Media: Why Do Business Professionals Use Social Media? June 7, 2010.
Online Marketing Institute
NOVEMBER 2, 2010
A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Im also seeing great prospects for someone taking this, running with it, and creating their own learning culture consulting business. Thanks for a great post!
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