Remove custom-implementation
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How to Run an Experimentation Meeting that Will Transform Your Company (& How I Do it at Workato)

Convert

Making sure it’s integrated with your analytics tool and you’re tracking data appropriately. For example, we’ll often get product marketers on our experimentation meeting to pop in and share recent discoveries from customer research or to share upcoming strategic narrative changes. Getting a proper testing tool.

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Simple Ways to Optimize Your Email Workflow with Litmus

Litmus

Enterprise users can assign “Reviewer” access to those who need to view existing emails, spam tests, and campaign results in Litmus Email Analytics. Customizing Litmus access based on each team member’s role on the email marketing team can eliminate the potential for error and streamline your processes from start to finish.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. It also delivers our customers a sophisticated source of support. Bottom line -- I wanted a win: win scenario.

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Make the most out of Scoop.it content distribution to engage your audience

Scoop.it

Embed topics to your internal wiki, Microsoft Sharepoint, and other CMS solutions. You can generate the embed code after defining the number of posts per page and selecting or deselecting the options you want to customize for your embedded topic: Use this code in platforms and hubs like: Company intranet. Microsoft SharePoint.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " What is growth hacking? On the surface, it might look a little intimidating.

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The Eight Wastes and Internal Social Business Platforms

Biznology

Working from the perspective of the customer who consumes a product or service, “value” is defined as any action or process that a customer would be willing to pay for. Like book publishers before Gutenberg, we are over-producing valuable content for the consumption of a few.

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B2B marketers are stumbling in the dark

Online Marketing Institute

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Make sure they capture all lessons and share them.Start a wiki. A valuable wiki is only the result of behaviors over the course of time.