How & Why ZoomInfo Relaunched Its B2B Buyer Intent Data Product
Zoominfo
OCTOBER 28, 2020
They don’t let you know someone is searching for your products or solutions as the search volume is spiking, they batch the data and distribute the signals on a scheduled, usually weekly, basis. In other words, there was too much data , which led to too many intent signals. Let’s start here: Data is a fickle beast.
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