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How & Why ZoomInfo Relaunched Its B2B Buyer Intent Data Product

Zoominfo

They don’t let you know someone is searching for your products or solutions as the search volume is spiking, they batch the data and distribute the signals on a scheduled, usually weekly, basis. In other words, there was too much data , which led to too many intent signals. Let’s start here: Data is a fickle beast.

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Intent Data Basics: Make The Content + Data Connection

Content4Demand

Content4Demand assembled an expert panel of thought leaders and power users in the intent data arena to delve into intent-based marketing in our session at the Buyer Insights & Intelligence webinar series hosted by Demand Gen Report. Intent Data Do's and Don'ts.

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How & Why ZoomInfo Relaunched Its B2B Buyer Intent Data Product

Zoominfo

They don’t let you know someone is searching for your products or solutions as the search volume is spiking, they batch the data and distribute the signals on a scheduled, usually weekly, basis. Problem #1: Creating a clearer, future-proof signal: There was too much noise in our legacy intent offer.

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What Is Buyer Intent Data? How Can I Increase Sales With It?

PureB2B

Enter: intent data. ‍ Buyer intent data gives you unparalleled insight into your prospect’s behaviour through the use of intent signals. What is intent data? Intent data is information collected about a person’s behaviour online. The more data points collected, the stronger the intent signals.

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10 Ways Marketing Ops Can Make the Most of Intent Data

TrustRadius Marketing

They manage data integrity and the distribution of this data through seamless technology integrations, workflow process development, and project and performance management. But it’s important to know which type of intent data is not cookie-based. .

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10 Ways Marketing Ops Can Make the Most of Intent Data

TrustRadius Marketing

They manage data integrity and the distribution of this data through seamless technology integrations, workflow process development, and project and performance management. But it’s important to know which type of intent data is not cookie-based. .

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How to Use Different Types of Customer Data to Fine-Tune Your GTM Motion

SalesIntel

Customer Surveys: Surveys distributed via email, social media, or in-person interactions can gather customer demographic information. Third-Party Data Providers: Businesses may also purchase demographic data from third-party providers, which aggregates information from various sources such as public records, surveys, and consumer databases.