7 Ways SEO & PPC Can Work Together in 2021
Hubspot
DECEMBER 22, 2020
For example, if you Google "sales funnel" the search engine results page (SERP) indicates you're looking for the definition of a sales funnel. If you run longer tests , you can also learn how a specific keyword's demand fluctuates from month to month, which will help you set more accurate expectations with your SEO team.
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