KoMarketing Associates

JUNE 29, 2016

BtoB Marketing. From the group introduction: This is a group for everyone involved in B-to-B (aka B2B or business-to-business) marketing, advertising and PR – a place to discuss market developments and opportunities, compare strategies and techniques, and share ideas and experiences.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

ViewPoint

MARCH 6, 2014

Following in 2nd through 7th place are paid search, email, branded communities and word-of mouth (tied), branded blogs, and online display advertising. B-to-b marketers have had issues with Facebook for a while, but what accounts for the poor evaluation of LinkedIn, a perennial b-to-b darling?

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Top Rank Marketing

JULY 12, 2023

Since digital marketing began, the dependency on technology and data has become so intense that people started regarding anything creative as unnecessary or fluffy,” Rajamannar shared with The Association of National Advertisers (ANA). Creativity plays a significant role in building and expanding your brand size,” Heath suggested.

B2B Marketing 52

B2B Marketing Advertising Agencies B2B Paid Search Agency 52

markempa

JULY 16, 2007

to Generate and Follow Leads » Inquiry management and search marketing strategy BtoB Magazines Carol Krol interviewed Kevin Lee, executive chairman of Did-it Search Marketing on "Effective Search Strategies." from SalesFish Advertising just isnt very good at selling anything, except low cost commodity products.

Lead Generation 120

Lead Generation Work Management Marketing Management Search Marketing 120

markempa

SEPTEMBER 12, 2007

According the MarketingSherpa research , " only 17% of B-to-B marketers we queried were sure their CFOs understood the value of lead generation programs." " Last week, I read a short BtoB article by Carol Krol that shows that this continues to be a challenge.

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

markempa

APRIL 18, 2005

Be sure to let them know about your favorite Marketing, Advertising, and PR blogs. Last year, the B2B Lead Generation Blog (yours truly) received honorable mention for the "Best b-to-b marketing-topic Blog." Be sure to let them know about your favorite Marketing, Advertising, and PR blogs. Anyone can nominate.

Lead Generation 120

Lead Generation B2B Marketing Generation B to B 120

MLT Creative

MAY 25, 2010

BtoB Magazine articles you may also like: The Big Question "What is one critical lesson you've learned about effective lead nurturing?" Known as the Idea Launch PadTM for B-to-B marketers, MLT Creative's services include strategic planning, positioning, brand development, advertising and sales promotions for business-to-business clients.

CRM 40

CRM Advertising Agencies B to B BtoB 40