Remove Ad Frequency Remove Advertising Benchmark Remove Custom Publishing Remove Response Rate
article thumbnail

Email Open Rates: Which Benchmarks Matter Most?

Outreach

That’s why it’s essential to know which email statistics matter, how to compare your performance against industry benchmarks, and ultimately, fold these metrics into a better understanding of buyer sentiment. What is Email Open Rate? What is Email Open Rate? Email open rate. Top line response rate.

article thumbnail

A Look Back at How COVID-19 Impacted Businesses in Q2

Hubspot

For the last several months, we've been publishing weekly cuts of data on core performance metrics, to provide business owners with useful benchmarks as they adapted to circumstances that were changing by the day. This data is based on benchmarks calculated using weekly averages from Q2 vs. post-holiday weekly averages from Q1.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Content Performance Informs Your Marketing Strategy

Marketing Interactions

According to the latest email marketing benchmarks by MailChimp, I’m being generous in the example above. We pat ourselves on the back if we beat the benchmarks, even though the response rate is still dismal. Evaluate your content’s relevance to potential customers with: Dwell time. Return visits/frequency.

article thumbnail

How to Deliver Emails That Will Increase Reach, Impact, and Subscriber Satisfaction

Content Marketing Institute

Consider this: 93% of B2B marketers report using email to distribute their content, according to CMI/MarketingProf’s B2B Content Marketing: 2018 Benchmarks, Budgets and Trends—North America research. They are used as a preliminary step toward customer qualification (i.e., Just how important is the email channel? Click To Tweet.

ROMI 105
article thumbnail

A Quick Guide to Crushing Quotas with Video for Sales

Vidyard

Video Benchmarks for Creation and Publishing 1.1 Video Benchmarks for Content 2.1 Video Benchmarks for Length 2.4.1 Video Benchmarks for Content 2.1 Video Benchmarks for Length 2.4.1 Video Benchmarks for Engagement Rates 3.1.1 How to Use Video Benchmarks to Your Advantage 1. Contents 1.