Remove Act-On Remove Guidelines Remove Privacy Policies Remove Terms and Conditions
article thumbnail

The ethics of AI-powered marketing technology

Martech

In recent years, the introduction of the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), Apple’s App Tracking Transparency feature and a slew of other state laws have increased consumer awareness around the data companies are collecting.

article thumbnail

Metaverse dangers: How to protect brands from the dark side

Sprout Social

Here are metaverse dangers brands should be aware when joining the metaverse: Metaverse privacy concerns Without a doubt, privacy is one of the most pertinent metaverse dangers. You can also use your terms and conditions to implement proper wallet hygiene. Define the type of data you plan to use and its duration.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Steps to Creating High-Converting Order Pages

Ontraport

Not only do reviews show that your product is legit and that customers find value in your product, but they act as powerful social validators that have a direct impact on the amount of sales you make. Privacy policy and terms and conditions: Create credibility for your site. Be mobile responsive .

Order 98
article thumbnail

How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

The EU, for example, passed the landmark General Data Protection Regulation (GDPR) in 2018, to tighten data privacy regulations and California enforced the California Consumer Privacy Act (CCPA) in 2020. Ask the following questions: Are the legal bases mentioned in their Privacy Policy?

Privacy 52
article thumbnail

The Ultimate Guide to GDPR for Advertising

QuanticMind

The GDPR is a regulatory act adopted by the European Parliament in April 2016. It’s aimed at protecting data and privacy for all individuals within the European Union, and addresses the export of personal data outside the EU. That means: You can’t bury consent in the Terms & Conditions. What is the GDPR?

article thumbnail

The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?) CAN-SPAM Act. Do-Not-Call Implementation Act. First, there was all the SOPA/PIPA drama.

article thumbnail

Get Ready for 2024: 5 B2B Marketing Predictions You Can’t Afford to Miss

Madison Logic

At a time marked by rapid technological advancements, unpredictable economic conditions, and continuously shifting consumer behaviors, staying ahead with the latest marketing trends is paramount to flexible marketing motions. Use generative AI to write blog articles, social media posts, and email campaigns.