Strategic-IC

OCTOBER 23, 2018

Strategic IC are partnering with Cyance on 14th November for a breakfast event discussing Intent-Driven, Intelligent ABM. You can learn more about how considering buying intent can transform marketing and sales strategies here. Enhancing Inbound and ABM Campaigns With Behavioural Intent Data. Get personal.

Intent 72

Intent Buy Account Based Marketing ABM 72

Only B2B

OCTOBER 3, 2023

MQLs represent more than just prospects; they embody potential customers who have ventured deeper into your sales funnel, demonstrating a keen interest in your products or services. Streamlined Sales Cycle: MQLs are already educated about your products or services and have expressed genuine interest.

Lead Ranking 62

Lead Ranking Sales Qualified Leads Marketing Qualified Leads High Quality Lead 62

Anteriad

JANUARY 3, 2023

In a nutshell, that’s exactly what intent data delivers. Whether it be behavioral, internal or external, intent data is designed to identify the prospects who are interested in your product or service right now. Using intent data allows you to deliver the right message at the right time to the right prospect.

Intent Data 40

Intent Data Lead Generation Intent Lead Scoring 40

LeanData

JULY 13, 2020

LeanData Engagement offers actionable insights into customer and prospect engagement for more aligned and impactful ABM strategy across sales and marketing . SUNNYVALE, Calif., LeanData Engagement is now available on the Salesforce AppExchange. For more information on the solution, please visit LeanData Engagement.

Marketing Attribution 52

Marketing Attribution Analytics Account Based Marketing ABM 52

Vision Edge Marketing

AUGUST 22, 2023

Pros & Cons of the Buyer Intent for Qualifying New Customer Opportunities Buyer Intent accounts for fit and focuses on analyzing and interpreting behavioral data to identify potential customers who are actively showing interest in a product or service.

Lead Ranking 211

Lead Ranking Lead Scoring Marketing Qualified Leads MQL 211

Terminus

SEPTEMBER 22, 2019

Let’s dive a little deeper into what you need to know before operationalizing intent at your organization and ensure the health of your business. . For those in the back – what is intent data? . Intent data is a valuable predictor of which target accounts are ready to have a conversation or make a purchase.

Intent Data 22

Intent Data Intent Bombora Dwell 22

Terminus

SEPTEMBER 22, 2019

Let’s dive a little deeper into what you need to know before operationalizing intent at your organization and ensure the health of your business. . For those in the back – what is intent data? . Intent data is a valuable predictor of which target accounts are ready to have a conversation or make a purchase.

Intent Data 20

Intent Data Intent Bombora Dwell 20

Zoominfo

AUGUST 30, 2023

Prospects who love your product may not be ready to buy. Intent shines a light on the digital signals that businesses generate as they move through the buyer’s journey, giving GTM professionals a hyper-efficient way to target accounts that are getting ready to purchase. Why is Intent Data Important for B2B Sales and Marketing?

Intent Data 147

Intent Data Intent Intent Signal Lead Ranking 147

Zoominfo

MAY 21, 2021

Eighty-seven percent of shoppers research products online before they make a purchase, according to research from Salesforce and Publicis.Sapient. When used correctly, B2B intent data boosts conversions and sales. They also analyze billions of online browsing events as prospects research products and solutions.

Intent Data 130

Intent Data Intent Lead Ranking Marketing Websites 130

Binary Demand

MAY 17, 2024

So, your teams might make efforts like this: Research team grabbing top-quality contacts Sales team is trying to convert them into customers Inbound channels making efforts to attract interested leads Despite the collective efforts of these teams, many leads still slip through the cracks. You might wonder? Timely communication is crucial.

Lead Ranking 52

Lead Ranking Lead Nurturing Sales Qualified Leads Lead Scoring 52

Terminus

OCTOBER 30, 2017

Meet the ABM Masters. The ABM Masters is an alliance of account-based marketing partners dedicated to bringing you the best ABM content and experiences and helping you, too, become a master. Recently, we joined six other ABM Masters for a webinar to discuss how our B2B marketing and sale teams execute account-based strategies.

Account Based Marketing 20

Account Based Marketing Ideal Customer Profiles ABM Sales Management 20

Anteriad

APRIL 25, 2023

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Buyer’s journey A widely-recognized term referring to how consumers move through a process in order to buy a product.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Account-based marketing Account-Based Marketing  (ABM) is a framework focused on targeting specific accounts or account segments, usually by purchase history, firmographics, product need, or strategic value. Buyer’s journey A widely-recognized term referring to how consumers move through a process in order to buy a product.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Albacross

JULY 17, 2018

Increased Productivity And Efficiency. Well, here’s the good news: B2B marketing tools make it easy for both marketers and sales reps to increase their productivity , and do more with less. increase in sales productivity , and a 12.2% If they perform certain actions which demonstrate interest in your product, such as….

Marketing Automation Services 40

Marketing Automation Services Work Management Marketing Management B2B Marketing 40