Retail Trends Changing the Landscape in 2019

V12 Data

However, despite the growth of eCommerce, it is forecast that in 2023, 85% of retail purchases will still be made online. Most consumers don’t shop on only one channel or another, but shop across multiple channels. According to a Roth Capital Partners survey, as cited by eMarketer, some 43% of Millennials research online and buy in-store, 20% both research and buy in-store, 19% both buy and research online, and 13% research in-store and buy online.

B2B Demand Generation: Picking the Right Channels for your Content

Inbox Insight

60% of marketers create at least one piece of content each day ( eMarketer ). You may be creating killer B2B content but without the right distribution channels to scale up your efforts and reach the right audience, at the right time – who’s going to see it? This expert guide runs you through some of the digital distribution channels at your disposal. Once you know how other content professionals leverage them, you’ll be better set up to design your own multi-channel mix.

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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Imagine that you’ve recorded a video for your YouTube channel. Influencers can be well-known celebrities, but more often they are Instagram or YouTube personalities with a huge following who can help spread the word about your business or product through their social channels. 16) Omni-Channel Marketing. on single-channel. NOW UPDATED!

22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

It’s changing the face of digital advertising so swiftly that, according to eMarketer , 86.2% Influencers can be well-known celebrities, but more often they are Instagram or YouTube personalities who help spread the word about your business or product through their social channels. 15) Omni-Channel Marketing. If multi-channel marketing was 2018’s buzzword, omni-channel promises to be all the rage in the second half of 2019. on single-channel.