Bannerflow

DECEMBER 8, 2021

In fact, programmatic ad spend is positioned to move past $150 billion globally by the end of 2021 after hitting heights of around $129 billion during 2020, according to Statista. billion by 2024 in the US , and $4.1 During the height of the pandemic in 2020, TV watching and online streaming soared. billion in Europe.

Advertisements 98

Advertisements Advertising Trends Mobile Advertising 98

Outgrow

DECEMBER 17, 2020

According to reports , digital advertising spends in the UK fell by 5% YoY in the first half of 2020 compared to H1 2019. However, as per the Mobile Quarterly Index by PubMatic , mobile ad spends globally soared 71% YoY during the second quarter of 2020. in April 2020 as compared to the figures of March 2020. to £2.84bn.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

Optinmonster

JANUARY 29, 2024

Get more traffic and conversions with our Ultimate Guide to Content Marketing in 2020. Recommended Resource : 32 Best Lead Generation Software and Tools for 2024 14. Click-Through Rate (CTR) This content metric calculates the ratio of users who click on a specific link to the total number of users who view the link.

Paid Content 107

Paid Content ROI Content Marketing Marketing Analytics Tools 107

Martech

OCTOBER 19, 2022

In 2023, programmatic video advertising spend will be more than double what it was in 2020 (InsiderIntelligence). companies are expected to be losing to advertising fraud in 2024, an increase of 125% since 2018. Next year programmatic digital display will make up 91% of all US digital display ad spend ( InsiderIntelligence ).

Advertising Agencies 120

Advertising Agencies Paid Content Cost Per Thousand Advertisements 120

Marketing Insider Group

FEBRUARY 5, 2024

Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. MarketingEvolution) The demand for market research analysts is expected to grow 22% from 2020 to 2030. million by the end of 2024. Unbounce) Email Marketing Stats In 2020, there were four billion global email users, expected to grow to 4.6

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Content Standard

APRIL 19, 2024

between 2024 and 2028 by a total of 12.6 As of March 2024, a bill was introduced and quickly advanced in the House that, if signed into law, will require TikTok’s parent company, the Chinese owned ByteDance, to sell the platform to a U.S. million users (a 5.04 percent increase). market is uncertain. company within six months.

Paid Content 100

Paid Content Social Media Advertising Channels Brand Identity 100

Single Grain

JUNE 13, 2023

Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. Business Insider ) Google ads on the search network achieve an average click-through rate (CTR) of 4.10%, while the display network achieves a CTR of 0.60%. percentage points compared to the second half of 2020.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102