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What every marketer needs to know about programmatic advertising

Martech

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. of the digital display ad market, according to eMarketer. In 2023, programmatic video advertising spend will be more than double what it was in 2020 (InsiderIntelligence). In the U.S.,

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. MarketingEvolution) The demand for market research analysts is expected to grow 22% from 2020 to 2030. million by the end of 2024. Unbounce) Email Marketing Stats In 2020, there were four billion global email users, expected to grow to 4.6

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Seosandwitch ) Bing Ads demonstrate an average click-through rate (CTR) of 2.83% across all industries. Business Insider ) Google ads on the search network achieve an average click-through rate (CTR) of 4.10%, while the display network achieves a CTR of 0.60%. percentage points compared to the second half of 2020.