ClearVoice

JANUARY 26, 2021

This is why it’s crucial to be aware of what social media is good for and what it is not ; when to get on and when to get off the social media train. Since 2014, corporate spending on social media advertising is set to triple by the end of 2021 and account for as much as 20 percent of total marketing budgets. Click To Tweet.

Social Media 116

Social Media Paid Content Training Media 116

The Lead Agency

JULY 24, 2023

This blog was originally posted on the 11 th of September 2015 and has been updated for 2023, incorporating practice questions to ask yourself with regard to the B2B marketing mix, and an 8 th P to consider! The 7Ps model enables companies to assess and define critical factors that impact the marketing of their products and services.

Marketing Mix 118

Marketing Mix B2B Marketing Advertising Agencies Paid Search Agency 118

KoMarketing Associates

DECEMBER 27, 2016

At the end of 2015 and into the beginning of 2016, we began hearing rumblings across the industry that Google AMP was coming, and sure enough, by the end of the year, we started seeing many of our client’s sites being impacted. High ROI is Costing You Money. High return on investment may sound appealing to many people.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

KoMarketing Associates

DECEMBER 27, 2016

At the end of 2015 and into the beginning of 2016, we began hearing rumblings across the industry that Google AMP was coming, and sure enough, by the end of the year, we started seeing many of our client’s sites being impacted. High ROI is Costing You Money. High return on investment may sound appealing to many people.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

QuanticMind

JUNE 2, 2016

Marin Software, Kenshoo, Adobe Media Optimizer/Efficient Frontier, Google DoubleClick and others have been the major players, yet many of these have yet to capitalize on the trend of using data science to automate the optimization of your PPC. Today, modern advertising management platforms provide this level of granular targeting.

Paid Search Agency 40

Paid Search Agency Enterprise Management Work Management Marketing Management 40

Spiralytics

NOVEMBER 27, 2022

In 2015, TaoBao (a platform owned by Alibaba) became a victim of a bot-fraud attack that led to the compromise of more than 20 million active users. Scam bots can mess with advertising ROI. Scam bots take up more resources by consuming pay-per-click advertising.

Phishing 143

Phishing Marketing AI CAN-SPAM Business 143

accelerate agency

OCTOBER 27, 2021

Some key trends for SEO in 2021 include: E-A-T: expertise, authoritativeness, and trustworthiness While targeting keywords and creating quality content remains important, there’s something else to consider: the expertise, authority and trustworthiness of your enterprise. Is SEO worth the investment? What’s E-A-T?

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52