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Is Minneapolis Becoming Event-apolis? The (Still) Booming Minnesota Event Ecosystem

Webbiquity

An Expanding Event Ecosystem The state’s affinity for conferences, trade shows, forums, festivals, meetings, and events of all types has spawned an active and expanding ecosystem of event-related vendors. Festivities Festivities is Minnesota’s premier event rental, decor, and floral provider.

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How SnapApp Is Prepping for Marketo’s Marketing Nation Summit 2014

SnapApp

Calling all Marketing Rockstars. As a B2B marketer focussed on demand gen, nothing gets me more excited than trade shows! Before you groan, I ask you to look inside to your inner marketing geek, and think about all the planning and prep for one singular event. Events bring out the best of marketing.

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them. I’m sitting on a panel next week that will discuss long-term marketing trends. Marketers might be investing in blogs than they are really worth.

Spending 120
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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity

Social media and influencer marketing have each significantly impacted the work of B2B marketers. But the two combined have changed B2B marketing in profound, evolving, and still not completely understood ways. They were invited to write about trends and speak at industry trade shows. They had no platform.