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Google Analytics 4 vs. Universal Analytics: Key Differences and What They Mean for Content Teams

Parse.ly

Google recently announced that they are sunsetting Universal Analytics (UA), also known as Google Analytics 3 (GA3), and that users will be forced to switch to Google Analytics 4 (GA4) by July 2023. Some are considering other analytics solutions that better fit their needs as content-focused organizations.

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47 Superb Social Media Marketing Stats and Facts

Webbiquity

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

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Best Analytics Agency: Top 8 Choices for 2022

Single Grain

Digital marketing analytics is crucial for every business. Data-driven insights provided by top analytics agencies help marketing teams consistently measure the impact of their marketing strategies and benchmark their own efforts. TABLE OF CONTENTS: ↓ What Is Marketing Analytics?

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What’s Being Taught in Modern Marketing College Courses?

SnapApp

On my marketing team, we have the following bachelor degrees represented: Elementary Education, International Political Science, Business Administration, English, Psychology and Human Development, Graphic Design, a handful of mixed communication focuses including political, media, corporate, and advertising, and one official marketing major. .

Course 63
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Online Marketing: The Definitive Guide to Marketing Your Business Online

seo.co

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Google Updates. Your Online Marketing “Getting Started” Checklist. Conclusion.

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How to Write Marketing Copy that Converts More Leads [Video]

Golden Spiral

” It's time to meet three content queens and learn how they write marketing copy—articles, eBooks, social posts, and emails—that: rank higher on Google. and build better customer communities. She is also the co-host of “The School Marketing Show,” a weekly look at boosting communication for schools.

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

First of all, to answer the question in the title: Yes, Netflix is a SaaS company that sells software to watch licensed videos on demand. It's actually been a business model since the 1960s. ): Computers were also very expensive, making it unrealistic for any company other than a large enterprise to purchase one, never mind several.