Remove 2011 Remove Business Blogging Remove Lead Generation Remove Online Marketing
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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Marketing Charts ). Marketing Charts ). Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. B2B Lead Blog ).

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Companies Relying on Online Lead Generation Are 2X More Profitable [Data]

Hubspot

Most marketers these days recognize that inbound marketing is a critical component of lead generation. A recent study released by the Hinge Research Institute revealed a remarkable correlation between profitability and online lead generation among professional services firms. Business Blogging.

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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

In fact, 73% of company respondents and 75% of agency respondents noted that their clients will be using a more cross-channel marketing strategy this year. How Do You Integrate Your Offline and Online Marketing? Real Examples of Offline and Online Marketing Integration. With some inbound wisdom of course!

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10 Big Marketing Stories That You Might Have Missed This Week

Hubspot

Social Media Marketing: Strategy to Commerce - If you are interested in social media marketing strategy, you might want to check out this new post from the TopRank Online Marketing Blog. 32 SEO Tactics to Avoid in 2011 - Learn what SEO tactics to leave out from your 2011 plans with this post from SEOmoz.

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30 Top Ebooks to Help You Master Inbound Marketing in 2012

Hubspot

Ebooks to help you learn broad inbound marketing strategies: 25 Website 'Must Haves' for Driving Traffic, Leads and Sales. The Ultimate How-to Marketing Guide. The Essential Step-by-Step Guide to Internet Marketing. 11 Examples of Online Marketing Success. 2011 Online Marketing Blueprint.

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Content Curation Grows Up, Original Content Still Key

Online Marketing Institute

As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Curation brings brands and customers together : elevating brand visibility/buzz (76 percent) and lead generation (48 percent) were also top objectives. To find the best and most relevant content and bring it forward.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

" Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog. Now, she simply shares the metrics from the team’s blogging and social efforts to show the rest of the company how important their contributions are. We treat it as a privilege.

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