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New Infographic: B2B Lead Generation & Content Marketing Trends

NuSpark Consulting

The research was comprehensive; and all had varying respondent demographics. The Rise of the B2B Social Buyer: How Buyers Consume Information Survey,2011, ITSMA. SiriusDecisions, 2011 B2B Buyers Journey, Report Summary. BtoB magazine: Emerging Trends in B2B Social Marketing, April 2011.

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B2B Aware: This Week in B2B Marketing - Advice & Resolutions

MLT Creative

WEEK OF DECEMBER 12-16, 2011 December brings forecasts, advice and resolutions to improve in the new year. Besides the aerial view of what interests your customers and when, the granular study reveals interesting and sometimes counter-intuitive demographic data that can help refine B2B e-mail messaging. BtoB Magazine.

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The 8 Step Guide to Making your First Local Event a Massive Success

Adobe Experience Cloud Blog

In fact, according to BtoB Magazine*, event marketing accounts for one fifth of the marketing budget. State of Event Marketing, July 2011). Segmenting the data: We used demographic and behavior scoring available in Marketo to create a list of the right people to invite. Reminders by phone and email, 2 days out.

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Tom Pisello: The ROI Guy: The IT Hierarchy of Needs: Categorizing.

The ROI Guy

Projects in this category include acquisitions, direct marketing to capture competitors customers, win-back programs, new channel programs, new products in new market segment capture programs, new geography go-to-market programs, new demographics capture programs or new e-commerce sites. CIO Priorities for 2011 Indicate Continued Frugaln.

ROI 40
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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

BtoB Magazine ). Between mid-2009 and late 2011, “messaging friends declined 12%, searching for new contacts fell 17% and joining a group of Facebook users dropped 19% in the U.S.” Tumblr grew 900% in 2011 and now has 90 million users. BtoB Magazine ). BtoB Magazine ). Marketing Charts ). Mindjumpers ).

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?