Biznology

FEBRUARY 13, 2015

Yearly B2B Data Decay Rates. We all know that B2B data is less accurate than B2C data for a number of reasons, and one of them is that it decays far faster than consumer data. Here are three examples of the incorrect information from phone verification done by Adeptpros: (The last names of contacts are withheld for privacy reasons).

List Brokers 80

List Brokers Ad brokers B2B Work Management 80

Online Marketing Institute

NOVEMBER 2, 2010

Events Conferences Digital Cream 2011 Digital Cream Dubai Past Conferences Social Events Digital Ski 2011 Past Social Events Jobs View Jobs Post a Job More Blog Press Releases Consulting Services Supplier Directory Member Directory Forums Best Practice Supplier Selection Other Topics Innovation Awards How to enter Why enter?

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Webbiquity

FEBRUARY 27, 2012

As figures below show, email marketing remains a vital element of modern B2B and B2C marketing programs. Email messages generate 15 to 20 times the response rate of traditional paper direct mail—while costing much less and being more environmentally friendly. 5 cardinal rules of email etiquette by iMedia Connection.

Email Marketing 100

Email Marketing Planning Best Practices Ad Frequency 100