2011 Act-On Customer Satisfaction Lead Qualification 
Marketing Insider Group
NOVEMBER 30, 2010
Advertising: Mary actually showed a bit of her personality here as she nostalgically remembered that the good ads of yesteryear caused us all to act. Internet Leadership: Mary shows a chart of leading Internet companies in 2004 and 2010. Augmented Reality For B2B Marketing in 2011? Augmented Reality For B2B Marketing in 2011?"
Marketing Insider Group
NOVEMBER 9, 2010
For the self-employed, blogging is a means to attract new business and new clients to their business, whereas “hobbyists&# are simply looking for “personal satisfaction.&# From 7,205 bloggers, the survey reports that 81% have been blogging for more than 2 years, two thirds of bloggers are male, and 65% are age 18-44 years old.
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Marketing Insider Group
JUNE 18, 2010
Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 18, 2010 3 Subscribe Need to Drive Leads? Follow these 6 Content Marketing Tips That Drive Leads.
Marketing Insider Group
NOVEMBER 4, 2010
Each B2B customer will be thinking about products in the context of his or her own position. The faster you determine each customer’s perspective, and can mirror their concerns with benefits, the faster you’ll both move on to the next step. 5% conversion rate of mostly unqualified leads.
Marketing Insider Group
NOVEMBER 4, 2010
Each B2B customer will be thinking about products in the context of his or her own position. The faster you determine each customer’s perspective, and can mirror their concerns with benefits, the faster you’ll both move on to the next step. 5% conversion rate of mostly unqualified leads.
Marketing Insider Group
JUNE 7, 2010
Social media is simply about having an interaction with customers (at the most basic level) in all the places where our customers are hanging out. Customers are expecting it and some of them are making businesses pay a steep cost when the brand presence isn’t there. And the cost of not acting must be made plain.
Marketing Insider Group
DECEMBER 1, 2010
Well we need to focus on wringing out every lead and every deal from our funnels. Opt-outs increased and our brand image suffered — all because we were spamming our customers. What we need is Insight-driven marketing that starts with the customer. Here is a copy of the presentation Confessions of a B2B Marketer as well.
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