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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. You can also create other types of content consistently like ebooks, guides, demos, podcasts, videos, or vlogs (video blogs). Use Storytelling in Your Marketing. Source: Semrush.

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How to Build Customer Loyalty with Content Marketing

Valasys

Employ Storytelling : Buying is more of an implicit decision. Incorporating the most effective forms of content such as videos for visual story-telling & podcasting for audio-storytelling, equips the marketers to engage & spellbound the customers. Wrapping Things Up.

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How B2B Marketers can stay close to their Customers

Valasys

& content reflecting on positive word-of-mouth-marketing (WOMM). Audio storytelling is an effective way of content marketing & is proliferating among the audience groups as a popular medium to hear from their favorite brands & niche-personalities. B2B customers value the testimonials. &

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Why Content Distribution is the Perfect Marketing Strategy

Valasys

Content can be created in several forms such as E-books, Podcasts & Interviews, Videos, Infographics, case studies & success stories, webinars & blogs. 7) Adopt Omnichannel Attribution Modeling & Employ Visual Storytelling : Your customers are everywhere & you need to meet them where they are.

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

They must emphasize on impactful storytelling to reflect on brand resonance Cautiously participate with the authentic & no-spammy influencers on Instagram, particularly after the algorithm update in the last week of July 2019. This is where positive Word-of-Mouth Marketing steps in.