How-to Develop a Killer Lead Nurturing Campaign
GreenRope
MARCH 8, 2016
Sales people have to constantly follow up with their leads, engage in conversation, show them the benefits of their product/service, and try to close deal after deal. Now, with automation and the amount of data we have at our fingertips, marketers are able to map content to fit every buyer’s needs at any point in the sales cycle.
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