Convert
NOVEMBER 19, 2020
Visualize how your audience navigates your site using Contentsquare’s ‘customer journey analysis’ module. Combine Customer Journey Analysis with A/B Testing. Together with A/B and multivariate tests, Customer Journey Analysis is the new kid on the conversion rate optimization (CRO) block.
Parse.ly
SEPTEMBER 26, 2022
A/B and multivariate testing tools. You can create segments based on behavioral patterns, then predict and offer the products and services those distinct groups of customers might buy. A/B and multivariate testing tools. Some social analytics tools provide analysis only, while others let you manage your posts, too.
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Circle Studio
NOVEMBER 24, 2020
Vlogs, team introductions, product or service demonstrations, explainers and tutorials and client success stories are just some of the bite-sized videos that B2B marketers should invest in. AI can make marketers more efficient and smarter at scale by offering better insights, faster analysis and by streamlining routine tasks.
Valasys
JANUARY 21, 2020
With the help of automation, marketers can keep a track record of the entire customer journey at multiple campaign touchpoints & can keep a track record of the funnel with ease. Bots can help marketers in delivering exemplary customer service by engaging with the customers in real-time. The modern Martech age aids B2B marketing.
Parse.ly
APRIL 6, 2020
A/B and multivariate testing tools. You can create segments based on behavioral patterns, then predict and offer the products and services those distinct groups of customers might buy. A/B and multivariate testing tools. Some social analytics tools provide analysis only, while others let you manage your posts, too.
Martech Advisor
OCTOBER 23, 2019
From deciphering complex customer journeys to tracking multiple customer touchpoints, marketing automation tools enable marketers to track every action taken by prospects. These tools are used to automate repetitive tasks such as email marketing, social scheduling, ad campaigns, reports and analysis, and data management.
Martech
OCTOBER 6, 2021
Scenario analysis. In our experience, scenario analysis provides the most efficient shortcut for finding the best-fitting solutions and architectures. In this case, several personalization platforms started as simpler services for providing A/B testing. Now let’s dive in on each. Scenario 2: Web Personalization.
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