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More Companies Are Showing Interest in Financial Technology Solutions to Adapt to the Post-Pandemic Digital Landscape

Madison Logic

And while global markets have now reopened and embraced the new normal, financial technology (fintech) has remained a vital business backbone. Identify and Prioritize In-Market Accounts and Buying Committee Members  There’s no denying that fintech is a driving force in the future of business. Read on to find out.

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The 10 Best Email Marketing Strategies That Actually Work

TrustRadius Marketing

Respondents to the survey also said that they would rather receive marketing via email than by direct mail or other channels. Blue Wire Media performed a marketing experiment to see which email content got clicked the most. Each of these potential customers will respond to different marketing approaches.

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6 Types of Transactional Emails That Every Email Marketer Should Know

Adobe Experience Cloud Blog

Author: Kevin George As an email marketer, subscriber engagement is undeniably one of the most critical factors that makes or breaks your efforts in converting your subscribers into lifetime customers. Yet, out of all marketers, only 40% are using transactional emails. The Components of a Transactional Email.

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From Unboxings to Listicles: 21 Video Content Types That Convert

Single Grain

In today’s digital age, video marketing is rapidly becoming the gold standard for both B2C and B2B enterprises — and it’s not hard to see why. After reading this post, you’ll be inspired by successful video content marketing examples. Since podcasts are popular among consumers, marketers have taken note.

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17 Engaging Video Content Types that People Love to Watch

Single Grain

Over the past few years, content marketing has undergone a huge transformation, and video has emerged front-and-center. Especially in the age of mobile marketing, many smartphone users find engaging types of video content difficult to resist. Many marketers believe that it's easier to produce blogs, case studies and even white papers.

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The Brand Marketer’s All-Inclusive Guide to Generative AI

Content Standard

Generative AI is all the buzz, but what is it, and how can marketers harness its potential to create and scale relevant, personalized, and data-driven content experiences? It’s a powerful tool that, when applied correctly, can expand the reach and relevance of your content marketing through a wide range of use cases.