LeadSloth
NOVEMBER 16, 2010
An email marketing vendor found out that people searching for "newsletters" are less sophisticated than those who search for "email software" That's useful info to fine-tune your nurturing programs. Another company was saving those replies straight into Salesforce.com. Measuring Replies to Nurturing Emails.
Content Standard
JANUARY 21, 2015
Alex Hisaka, Global Content Marketing Manager, LinkedIn ( @AlexHisaka ). Matt Wesson, Content Marketing Manager, Salesforce.com ( @mattbwesson ). To jump-start your own content marketing strategy, subscribe to the Content Standard Newsletter and have more news and insights sent directly to your inbox.
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Anything Goes Marketing
MARCH 24, 2009
This can be in the form of a newsletter, webcast, blog or podcast. Just the other day a marketer showed me a custom link they added to salesforce.com that integrated LinkedIn to the contact and lead records. Marketing needs to involve sales as much as possible in their marketing efforts.
Hubspot
FEBRUARY 9, 2014
You could also find some good stuff on Twitter, LinkedIn, Facebook, and the like. They Said Email Was Dying": How BuzzFeed Revived the Email Newsletter. When it comes to email newsletters, BuzzFeed is one of the best. Good news: Elay Cohen, Salesforce.com''s former SVP of sales productivity, has some great advice for you.
chiefmartech
APRIL 4, 2017
You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. We have consulted with clients that use Salesforce.com (SFDC) for their CRM, and we were tasked with integrating their newly-purchased marketing automation platform (MAP) with it.
Adobe Experience Cloud Blog
NOVEMBER 15, 2012
salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Typically, CRM vendors do not provide social functionality, though salesforce.com has made a big push in this area with their acquisitions of Radian6 and Buddy Media. No (except salesforce.com Radian6). No (except salesforce.com Buddy Media).
Customer Experience Matrix
JANUARY 24, 2015
CRM includes opportunity tracking, unlimited user defined fields, and automatic search of Facebook and LinkedIn when new contacts are added; algorithms can automatically estimate the right number of points for different events to build a predictive lead score. Full disclosure: I’ve consulted for them.)
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