Hinge Marketing

JUNE 14, 2021

It perfectly aligns with B2B buyers’ behavior patterns. . For example, buyers today are much more likely to research potential solutions to a business problem online than rely on a sales person to guide them. . High quality premium content is arguably one of the most important elements of a successful content marketing strategy.

Paid Content 144

Paid Content Top of Funnel B2B Thought Leadership Thought Leadership 144

B2B Digital Marketer

MARCH 25, 2021

” “B2B digital marketing is about understanding the customer really well and not just the buyer journey.” Manual content workflows are painful and subjective. Learn how you can enhance the process using Artificial Intelligence. Along with the spike in content is the spike in the ability to capture that content. in language.

Process 59

Process Marketing Budget Marketing AI Effectiveness 59

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. The B2B industry is constantly shifting, and is projected to grow at an annual compounded growth rate of 12.9%. While many familiar trends were mentioned, some new ones surfaced. Marketing automation. Personalization. Joe Pulizzi.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Digital Darwinism does not discriminate. Get A Free Consultation.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145