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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

Though the impact of inbound marketing in attracting, engaging & converting the prospects can’t be neglected , the former statement is also partially true, as it resonates with the positive word of mouth marketing in practice. Ways Businesses can effectively strategize & execute Word of Mouth Marketing (WOMM).

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How Customer Experience Management (CXM) will become Smarter in 2020

Valasys

The marketers keeping pace with digital transformation will harness mountains of customer data from diverse platforms across the web, as well as from the physical channels & will put them to use for extracting valuable insights from data analysis & interpretation. times higher average order value. According to Gartner.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

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How Brand Advertising is Beneficial for B2B Marketers

Valasys

Brand advertising benefits B2B marketers as it evokes positive sentiments in the market for the brand in question. Before a product launch marketers deeply inspect about their brand identities, colors, fonts & other stylistic choices. The insights can be applied across channels to improve the overall conversions.

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How B2B Marketers can stay close to their Customers

Valasys

B2B marketers need to learn to prioritize Customer Experience Management (CEM) to stay close to their customers and to develop an all-inclusive marketing strategy that strikes a perfect balance between creative demands, budget limits & channel decisions of the marketers. Marketers need to have an omnichannel presence.

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10 Powerful Ways to Scale-up your Email Marketing During Coronavirus

Valasys

The resiliency model of businesses across the globe was disrupted due to the outbreak of the coronavirus crisis. All spheres of marketing landscape were impacted, and email marketing was no different. Regardless of the size of your business, you all must be strategically planning to judiciously spend your marketing budget.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

When the brands can show the value proposition of their products or services utilizing effective story-telling, it lays the foundation for sales optimization. Telling stories that resonate with the pain-points of the prospects are absolute essentials of inbound marketing methodologies to attract, engage & convert the potential buyers. .”