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The Practical Guide to Content Syndication for Lead Generation

NuSpark Consulting

Generating more mid-funnel leads that indicate purchasing intent. From there, you can score leads, assign them to nurturing campaigns, and contact them to close the sale. . · Apply Intent Data. Intent data shows which visitors or leads are actively researching your industry or solution online.

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The 7 New Roles Agencies Must Play to Survive Real-Time Business

Convince & Convert

Help clients humanize their brands and in so doing drive kinship and purchase intent. Social Media Staffing and Operations ad agencies agencies BOLO conferences PR public relations real-time real-time business. Show clients how to activate their fans, not just collect them like baseball cards. Firefighter.

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How to Write Content that Converts

Scoop.it

Focus on the right keywords and the search intent. Since our aim is to get conversions, we need to focus on the purchase intent – we need to choose keywords that are more likely to lead to new purchases. This is search intent, i.e. the intention of the user searching for a certain keyword.

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Everything you need to know about online reputation management

Sprout Social

A person browsing through reviews is more likely to have a higher purchase intent than an individual passively browsing the rest of the web, which is why online review management goes hand-in-hand with online reputation management. News publications News publications impact more than just traditional public relations initiatives.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I like your “monitor and respond to all&# thought — this is more of a public relations model than a marketing model, especially if we dispense with the concept of “impressions&# in favor of “contacts.&# In particular, sales and leads (as opposed to chatter, sentiment, buzz, purchase intent, etc.).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social media creates kinship between companies and customers, and kinship equals purchase intent. It’s not viral unless it is. Social media allows big companies to act small again. Facebook Fan Pages are email newsletters with smaller pictures. Linkedin is for people you know. Facebook is for people you used to know.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. With customer service & public relations becoming blurred thanks to Social Media, it's a great detriment to ignore the movement.