Intent Data Organization Segmentation SIC 
SalesIntel
FEBRUARY 8, 2023
Market segmentation helps you find and accurately target your customers. Audience segmentation is to B2B businesses what dessert is like to your favorite meal. But you need a secret ingredient: data. What types of data should I use? Segmentation is usually done at the account level. The question is, which ones?
DealSignal
NOVEMBER 9, 2022
This data can include basic contact information such as your leads’ email addresses, phone numbers, and social media handles, or more detailed firmographic and demographic data that will allow you to paint a more accurate picture of your lead. Marketing and sales are increasingly driven by segmentation and personalization.
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Learn from the Pros
MARCH 21, 2024
Public Data Sources – Leverage public data sources, such as government databases, SIC codes, industry reports, and social media platforms. To excel with contextual targeting: Leverage First-party Intent Data – Intent data points reveal the topics and products users are actively researching.
SalesIntel
MAY 17, 2023
We have already seen how limited credits and data access can stop you from casting a wider net to drive potential customers to your pipeline. And, forget about experimenting with new audience segments. However, this credit-based system often leads to concerns among different teams within an organization.
OutboundView
JULY 16, 2020
There are mainly two aspects when it comes to B2B data: how segmented/ targeted and accurate is the database that you are purchasing, or your in-house database is. Data goes out-of-date at a rate of about 25-30% every year, because of job changes, personnel moves, promotions, etc. Methods of Segmentation.
SalesIntel
APRIL 22, 2022
Leverage your ICP using SalesIntel’s sophisticated search menu to build and rank your list of organizations and contacts using predictive lead scoring. You can focus your prospecting and engagement efforts on the best-fit organizations and buyers with a single click. . Intent Data . Firmographics. Technographics.
SalesIntel
APRIL 22, 2022
Leverage your ICP using SalesIntel’s sophisticated search menu to build and rank your list of organizations and contacts using predictive lead scoring. You can focus your prospecting and engagement efforts on the best-fit organizations and buyers with a single click. . Intent Data . Firmographics. Technographics.
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