Defining demand generation, lead generation, and inbound marketing, and why you need all 3.
NuSpark Consulting
FEBRUARY 24, 2018
It begins with the initial prospect interest and underpins lead generation, nurturing and sales fulfilment, taking the prospect through the entire funnel into a customer relationship. When these are followed by timely sales enablement and quality service, it’s a winning equation for any marketplace. Finding Intersectionality.
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