Marketing Insider Group

JUNE 23, 2011

Value of a brand = number of customers plus amount of (Pos or Neg) consumer generated content. Dig into “anti-data&# (unfollows, dislikes, opt-outs) to determine the right frequency of posts. There were 11 sessions over two days delivered by 27 speakers. The content was practical and interactive. Avoid shiny new objects.

Social Media 100

Social Media Media POS Paid Search Agency 100

Choozle

FEBRUARY 19, 2019

In-store purchases, the frequency of purchases, motor vehicle registration, voting behavior, and so on. We generate tons of data every second through our website page visits, videos watched, likes, comments, tweets, search history, purchases, surveys completed, pictures uploaded, and so on. But with any opportunity, there comes challenges.

Advertising Agencies 44

Advertising Agencies Advertisements Advertising Privacy 44

Convince & Convert

JANUARY 21, 2014

Very few brands have taken this advice to heart, opting instead to find ways to extort Likes out of their audience, and use that as an opportunity to bombard them with spam. Rather than posting links to their new POS hardware , you see them asking questions to get people talking, and responding directly to the comments.

Social Media 167

Social Media Studies Media Case Studies 167

Single Grain

SEPTEMBER 25, 2019

A report from Business Insider shows that e-commerce is growing almost five times faster than in-store sales. This has attracted the attention of China and the US – the world’s largest economies – and others are following suit. So it’s not surprising that 95% of purchases are expected to take place on the web by 2040. 2) Shopify.

Comparison 65

Comparison Enterprise Management Work Management Marketing Management 65