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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. With the change and addition of new marketing channels, marketers now see themselves more as content creators than anything else. United States License.

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12 Social Media Tools for B2B Pre-Event Marketing

Online Marketing Institute

Social Fresh and Social Media Week NY are good examples of event blogs that generate marketing value. YouTube and UStream Videos Create pre-event videos discussing conference topics or featuring conference speakers. The blog can even extend beyond the conference and be used as a year-round source of information.

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Understanding the New Roles in Marketing

Hubspot

Karen Rubin , a HubSpotter in a marketing operations role adds: "We focus on helping our marketers get the analytics they need, running monthly reports, and understanding why data and results are looking the way they do at any given point.". In 2011, Forrester released a report called " The Rise of the Chief Customer Officer."

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Integrating Email and Social Media with Flowtown | Email Marketing.

Convince & Convert

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. Flowtown gives you the answer in seconds.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative! Social Media Monitoring Tools – How to Pick The Right One [link] #Tools #SocialMedia [link] martin s.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I’m planning to write a full post about it soon, but the real genius of Swix is that it allows you to easily create a unified scoreboard of all your key social media metrics like blog traffic, subscribers, Facebook fans, Twitter followers, YouTube subscribers, and much more. Kobayashi Jay, thank you so much for an awesome post.

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48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

” 18 Online Marketing Priorities for 2015: Advice and Predictions for the Year Ahead by RKG Blog. How To Use SEO To Boost Your Brand’s YouTube Channel by MediaPost. through integrating your YouTube channel with your Google+ account. through integrating your YouTube channel with your Google+ account.

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