Marketing Insider Group

MAY 14, 2024

Psychographic: Values, beliefs, interests, lifestyles, etc. Behavior: Engagement with nonprofits, use of social media platforms, and other known actions To better understand your target audience, conduct surveys and focus groups. Make adjustments to your plan and calendar as appropriate.

Planning 234

Planning Event Marketing Marketing Plans Work Management 234

Unbounce

JUNE 17, 2021

Dig deep into your audience’s psychographic and demographic info with surveys and focus groups. This is another tactic where Smart Traffic shines. Then Smart Traffic would use machine learning to send visitors to copy that better matches their gender and personality. Not you, I’m sure.

Work Management 128

Work Management Landing Pages Psychographics Internet Marketing 128

Hubspot

MARCH 27, 2023

Segmentation helps clarify who you’re selling to, based on a variety of factors such as demographics, psychographics, lifestyle traits, and behavior. More website traffic means more customers, and therefore more opportunities to sell your services online.

Service 86

Service Purchase Intent Landing Pages Psychographics 86

Marketing Insider Group

NOVEMBER 10, 2020

You can segment your audience by demographics, psychographics, behavior, or location, or a combination of these factors. Focus groups. Psychographics (personality, values, interests, and lifestyles). Get started today–and generate more traffic and leads for your business. Quick Takeaways. Customer surveys.

Segmentation 349

Segmentation Research Psychographics Marketing Budget 349

ClearVoice

MAY 15, 2020

Psychographic and demographic data is great if you have it, but… : There’s a lot to be learned by simply analyzing the data available to you for any tried-and-true video platform. Do you have enough traffic on your own channels to get the eyeballs you need to justify its existence?

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Knowing the age, gender and psychographics of your audience allows you to create and share more targeted content. Send More Traffic to Your Website.

Social Media 111

Social Media Paid Content Media Business 111

Hubspot

APRIL 13, 2012

Do we round up Don Draper and set up an expensive, time-intensive focus group behind two way mirrors? Demographic and psychographic information. If so, and you begin creating content and solutions for it, take a look at whether the traffic that comes to your site on that term actually converts. Leverage Public Records.

Enterprise Management 28

Enterprise Management Research Marketing Management Customer Surveys 28