article thumbnail

Pulling the thread on Threads: Meta’s new social network four months in

illumin

Where Threads can go from here Up until recently, Threads was relegated to mobile use, but the network has recently changed that. In addition, Instagram is holding several focus groups this autumn, engaging with digital creators in order to better understand how to woo new users and build the app into a social media staple.

article thumbnail

B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Consider branding, personalization, interesting content, calls-to-action, and mobile responsiveness. Advertise these promotions on your website, social media, and through paid ads to attract subscribers. Prioritize value, transparency, and respect for subscriber preferences and privacy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Consider branding, personalization, interesting content, calls-to-action, and mobile responsiveness. Advertise these promotions on your website, social media, and through paid ads to attract subscribers. Prioritize value, transparency, and respect for subscriber preferences and privacy.

article thumbnail

Meta advertising: what you need to know

illumin

With the success of the social media phenomenon, marketers continuously utilize Meta in their advertising strategies. Platforms like Meta continue to dominate the social media advertising scene, especially with Facebook rebranding to Meta several years ago in order to better integrate its acquisition of Instagram.

article thumbnail

5 Data-Backed Social Media Trends You Need to Know for 2019

Buffer

Brian : Mobile usage and even shorter attention spans will continue to increase the popularity of short-lived content in 2019, especially with Millennials and Generation Z’ers, who thrive on their relationships with brands being authentic and meaningful. And it’s why we talk about it so much here on the show. digital ad spending.

article thumbnail

How the metaverse will transform the future of B2B marketing

Tomorrow People

In his 2021 Facebook Connect keynote speech, Mark Zuckerberg announced the company’s vision for the metaverse, positioning it as the ‘next successor to the mobile internet’. Before the internet, focus groups and interviews could only be held at physical venues. Facebook’s rebrand to Meta was what sealed the deal.

article thumbnail

How the metaverse will transform the future of B2B marketing

Tomorrow People

In his 2021 Facebook Connect keynote speech, Mark Zuckerberg announced the company’s vision for the metaverse, positioning it as the ‘next successor to the mobile internet’. Before the internet, focus groups and interviews could only be held at physical venues. Facebook’s rebrand to Meta was what sealed the deal.