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Achieving customer experience excellence at seven critical life cycle points

ERDM

Article by Ernan Roman Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* In the words of Scott Emmons, Head of the Innovation Lab: We were looking for a way to improve the capabilities and effectiveness of our online chat agent.

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Achieving customer experience excellence at seven critical life cycle points

ERDM

and Scott Emmons, former Head of the Innovation Lab at Neiman Marcus Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* In short, now is the time to shift to person-to-person (P2P) marketing. Article by Ernan Roman, President, ERDM Corp.

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Vertical SaaS: The Future of SaaS Is in Niche Industries

Single Grain

Lufax , a Shanghai-based financial asset exchange SaaS product that focuses on P2P lending solutions for banks and insurance companies, rose in valuation to $39.4 The Anatomy of an Effective SaaS Lead Generation Strategy. The right type of model for your SaaS business depends mainly on your long-term goals.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

Blake Emal: So, this episode is effective for people listening out there whose website copy’s not exactly where you want it to be. Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. That’s why we hired him.

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Yours In Marketing Episode 1 – ft. Joel Klettke

Directive Agency

Blake Emal: So, this episode is effective for people listening out there whose website copy’s not exactly where you want it to be. Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. That’s why we hired him.

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Yours in Marketing Episode 4 – Video Strategy with Ethan Beute

Directive Agency

He gives some really amazing insights as to how to run a business more effectively, how to communicate with your customers so that you keep them and retain them, but also as you’re accruing new customers, how to make them feel like they’re kind of part of the family. I hope that you’ll listen all the way through.

article thumbnail

Yours in Marketing Episode 4 – Video Strategy with Ethan Beute

Directive Agency

He gives some really amazing insights as to how to run a business more effectively, how to communicate with your customers so that you keep them and retain them, but also as you’re accruing new customers, how to make them feel like they’re kind of part of the family. I hope that you’ll listen all the way through.