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Using Technographics, Firmographics, and Buyer Intent as Sales Triggers for Higher Conversions

SalesIntel

Harnessing these data sets as sales triggers holds the promise to unlock higher conversion rates by delivering precisely targeted solutions to the right audience at the right time. This includes information such as the software, hardware, and digital tools they use and their proficiency with technology. What is Firmographic Data?

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B2C marketing automation: The tools, tactics and prerequisites for success

Martech

B2C marketing deals with consumer purchases, which means B2C marketers are targeting individuals or small groups of people who make purchase decisions. High-end consumer purchases, like automobiles and home improvement projects, will bear some resemblance to a B2B engagement because of their cost.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. So, let’s dive in and explore these tools that promise to revolutionize your digital marketing strategy in 2024.

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42 Best Sales Prospecting Tools for Sales Teams in 2023

BenchmarkONE

These tools allow you to control the entire sales process more easily and effectively. Prospecting is an essential component of your business and marketing plan. Top Sales Prospecting Tools for 2023 Here’s a list of the best tools that will make sales prospecting much easier and more efficient.

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What Is Marketing Automation? Definition, Types, Objectives, Best Practices With Examples

Martech Advisor

Marketing automation is defined as the process of using tools and technology to automate repetitive marketing tasks, track and measure campaign performance, improve productivity, and drive efficiency by minimizing manual actions.” What Is Marketing Automation? What is Marketing Funnel Automation.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. So, let’s dive in and explore these tools that promise to revolutionize your digital marketing strategy in 2024.

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10 Best Lead Generation Tools to Drive High-Quality Traffic in 2023

Single Grain

61% of marketers consider generating more traffic and new leads to be their biggest challenge. So what’s a marketer or sales rep to do? Use lead generation software — that’s what! In this article, you’ll find our curated list of the 10 best lead generation software to help you grow your business.