PureB2B
MARCH 25, 2020
As Michael Brenner puts it, demand generation strategies are as complex as a “7,000-piece jigsaw puzzle [1].” To illustrate, one of the foundations of this process is creating quality educational content, which is considered the gateway to the buyer journey your prospects will follow. One of the most used platforms is e-mail marketing.
PureB2B
MARCH 25, 2020
As Michael Brenner puts it, demand generation strategies are as complex as a “7,000-piece jigsaw puzzle [1].” To illustrate, one of the foundations of this process is creating quality educational content, which is considered the gateway to the buyer journey your prospects will follow. One of the most used platforms is e-mail marketing.
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Schubert B2B
JANUARY 22, 2018
I love jigsaw puzzles. Use all of this information to develop a messaging platform that takes your target audience’s needs and your unique value proposition into consideration. Set up landing pages that ask for contact information in exchange for a content offer, demo, free trial, etc. I have a confession to make.
PureB2B
MARCH 25, 2020
As Michael Brenner puts it, demand generation strategies are as complex as a “7,000-piece jigsaw puzzle [1].” To illustrate, one of the foundations of this process is creating quality educational content, which is considered the gateway to the buyer journey your prospects will follow. One of the most used platforms is e-mail marketing.
Smashmouth Marketing
DECEMBER 30, 2008
It is shaping how people communicate, how companies and people brand themselves, how we educate ourselves and how we grow our network. The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Plan targeted campaigns.
Smashmouth Marketing
DECEMBER 30, 2008
It is shaping how people communicate, how companies and people brand themselves, how we educate ourselves and how we grow our network. The best lists we've seen for the money are from Jigsaw hands down. You can go the next step too, even with a good Jigsaw list, by doing list validation and cleaning. Plan targeted campaigns.
The Point
DECEMBER 16, 2011
Renting a list, as the term implies, means 1) you only get to use the emails once, and therefore only acquire contact information if the prospects actually respond to your message, and 2) you never actually see the list. List rental is the traditional (and some might say: outdated) way of acquiring marketing lists.
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