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How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

Smart sellers are now developing holistic Amazon marketing strategies that use Amazon’s broad media inventory and off-Amazon advertising channels that were previously the domain of to-website advertising. There really is only one valid concern with driving off-Amazon traffic to your Amazon listing.

Amazon 52
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The Real Impact of Mobile-First Indexing & The Importance of Fraggles

Moz

Things got a bit tricky when Google had to explain that the Mobile-First Indexing process would not necessarily be bad for desktop-oriented content, but all of Google’s shifting and positioning eventually validated my long-stated belief: That Mobile-First Indexing is not really about mobile phones, per se, but mobile content.

SERP 50
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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

Semantic search, including artificial intelligence and natural language processing now help to determine whether an acquired link was “natural.”. So-called unnatural links would earn penalties or hurt domain authority, while natural links would improve authority and ranking. Link Destination.

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SEO Strategy for Startups: How to Win in 2021

Single Grain

Search engine crawlers will index all your site’s webpages and validate backlinks based on the HTTP response code. You can use Google Analytics’ funnel feature : Organize your website properly with clean navigation and internal links. Validate your website’s mobile friendliness with Google’s Mobile-Friendly Test tool.

Startups 114