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The B2B Marketer’s Quick Start Guide: Marketing Automation

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Welcome to the seventh installment of The B2B Marketer’s Quick Start Guide. Marketing Automation Platforms.

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5 Ways to Improve Your Email Marketing with CRM

GreenRope

5 Ways to Improve Your Email Marketing with CRM. 81% of B2B marketers say their most used form of content marketing is email newsletters. Content Marketing Institute , 2020). 31% of B2B marketers say email newsletters are the best way to nurture leads. Content Marketing Institute , 2020).

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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Growing small- or medium-sized businesses (SMBs) — those with a 1% increase in revenue or more in a six month period — are 59% more likely to use marketing automation. Growing SMBs are also 23% more likely to use email marketing software. Get more sales and marketing best practices for small businesses.

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35 Best Lead Generation Software & Tools for Targeted Leads

Optinmonster

And just like any tough job, lead generation requires the right tools–even for professional marketers. And at the end of the post, we’ll also share the top 5 qualities you should be looking for in any lead generation software you choose. What Is a Lead Generation Software/Tool? Other Lead Generation Software & Tools.

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From Email Marketing to Marketing Automation

GreenRope

From Email to Marketing Automation: Making the Switch. At this point, I think we all have experimented with email marketing, and some of us swear and live by it. Email marketing is an asset to any business employing this as part of their overall marketing strategy. If yes, you need marketing automation.

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From Email Marketing to Marketing Automation

GreenRope

From Email to Marketing Automation: Making the Switch. At this point, I think we all have experimented with email marketing, and some of us swear and live by it. Email marketing is an asset to any business employing this as part of their overall marketing strategy. If yes, you need marketing automation.

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From Email Marketing to Marketing Automation

GreenRope

From Email to Marketing Automation: Making the Switch. At this point, I think we all have experimented with email marketing, and some of us swear and live by it. Email marketing is an asset to any business employing this as part of their overall marketing strategy. If yes, you need marketing automation.