custom-implementation CRM eCommerce Efficiency Marketing Automation Services 
Hubspot
APRIL 12, 2019
A majority of businesses are using some form of marketing automation nowadays -- in fact, studies cite around 51% of businesses currently use the technology, and that number continues to grow. All of which is to say -- if you're not using marketing automation software in 2019, you might want to reconsider.
Litmus
MAY 10, 2021
Automating your email marketing gives you a simple way to effectively nurture your subscribers. And with 40% of teams experiencing under-resourced email marketing efforts, an automation tool can be the efficiency boost you need to give time back to your team and finally get to those innovative ideas of yours.
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ClickZ
OCTOBER 20, 2020
Automation software can assist in narrowing down your target audience. It’s important to market to a specific group of customers rather than promoting products or services to the void, as it would defeat the purpose of lead capture and could have a reverse effect on business growth.
Martech
FEBRUARY 13, 2024
You’ve explored the crucial link between your martech stack and strategic goals in “ The CMO’s guide to aligning martech and business strategy ,” understanding why syncing these elements boosts efficiency, customer value and growth. Getting rid of unnecessary tools.
GreenRope
FEBRUARY 14, 2022
Why Companies Don't Adopt Marketing Automation and How GreenRope Can Help. Many companies need a marketing automation tool, but oftentimes they feel like a CRM/ automation software will be too difficult to adopt. There are many barriers stopping companies from adopting automation platforms.
Martech
DECEMBER 16, 2022
Tech has turned marketing from a bit of a dark art to a tool for strategic business growth, but not without repercussions. Companies need a unified and seamless approach that eliminates siloed user experiences, making things more efficient internally and effective externally. Marketing professionals now wear many hats.
Customer Experience Matrix
JUNE 19, 2015
The only real question about free, open source marketing automation from Mautic is what took so long. The core features of B2B marketing automation have been well understood for nearly ten years and prices have been dropping steadily for about the same time. So the opportunity seems obvious.
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