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Why Your Small Business Should Care About Clean Data

Salesforce Marketing Cloud

” Clean data — or data and records that are free of inaccuracies, duplications, and blanks — helps your small business run faster, smoother, and more efficiently. Delete that dirty data Learn more about Starter Suite, the most complete CRM starter suite, or look into our additional small business solutions.

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27 RevOps best practices for driving revenue growth

Rev

It’s no wonder why a recent report from the Boston Consulting Group found that companies with a RevOps team experienced a 100-200% increase in ROI on digital marketing initiatives and a 10-20% increase in sales productivity! Of course, building a revenue operations team is only the first step.

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The 2023 B2B Data Buyer’s Guide For RevOps Leaders

SalesIntel

Alignment among go-to-market teams has always been difficult. Marketing and sales departments frequently work with their own data sets, knowledge, and procedures, while customer service teams create distinct customer experiences from marketing and sales. Data that is duplicated, erroneous, and harmful to your success.

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Your Complete Marketo Migration Checklist

SmartBug Media

Here are a few questions to work through with your team: What are our goals? Here’s a short list of folks who should know their roles in advance: Project manager: Lead the implementation plan; communicate honestly. CRM administrator: Plan the order of your sync; lead any special integration needs. Deep Clean Your CRM.

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Five tools that can help you break free from data paralysis

ClickZ

In this post, we review five tools, each of which help mitigate the data paralysis connected to a specific area of data usage including CRM, lead management, business insights, customer experience, and website traffic/campaign analysis. Solution #1: Clean CRM data with Insycle. Solution #1: Clean CRM data with Insycle.

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Top Sales Challenges & How AI Can Power Your Sales Enablement Strategy

Hubspot

Companies have access to AI tools to support their sales efforts. Challenges in Today’s Sales Environment (and How AI Can Help) How Sales Teams Currently Use AI How AI Can Refine Sales Enablement Strategies More and more organizations are now turning to AI as part of their sales enablement efforts. The good news?

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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

As a marketer, the way to support your sales team depends heavily on your job scope. Let’s discuss how to support sales from different roles. In addition, many of you are likely wearing multiple hats and need to understand multiple roles to better support your sales team. VP of Marketing or CMO. Event Marketing.