Unbounce

SEPTEMBER 16, 2021

As you may have heard, Pay-Per-Click (PPC) is a competitive game. PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. Pssssst … Do you have a specific PPC-related question?

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

DAGMAR Marketing

DECEMBER 31, 2018

Are your PPC campaigns performing as well as they should? If you’ve noticed that your PPC campaign performance is dropping or it just hasn’t met your lead-generation needs, I’ll show you where to find improvement opportunities in your campaigns. Here are nine ways to check on them. Conversion tracking. Network settings.

PPC 40

PPC Cost per Lead Lead Scoring Lead Ranking 40

Altitude Marketing

OCTOBER 23, 2018

What is the cost and value of your product or service? If your brand is lock-down rock solid, your positioning clear, your messaging persuasive, your visual identity polished and consistent, and your website is converting leads, you can skip to Step 2. They always come up. And the answers vary. How competitive is my market?

Marketing Budget Creation 56

Marketing Budget Creation Marketing Budget Work Management Paid Search Agency 56

DAGMAR Marketing

JUNE 14, 2019

Unless it’s your job to understand PPC, that’s certainly what it looks like at a glance. In this guide, I’ll share how you can use this approach to tame the wild paid search beast and give you specific to-dos for an audit process that will result in better performance from your PPC budget. Maintenance is a must.

PPC 78

PPC Paid Search Agency Lead Scoring Lead Ranking 78

Unbounce

JANUARY 27, 2022

He lands more leads and patients for his clients and reduces their cost per conversion and cost per acquisition : “That’s the name of the game. While Christian describes Smart Traffic as “a linchpin in [his] PPC efforts,” he admits he wasn’t an early adopter. How does it work?

Landing Pages 139

Landing Pages Lead Scoring Lead Ranking Marketing Analytics Tools 139

Single Grain

MAY 11, 2023

Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? That’s right. In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. It marked the dawn of a new era of digital marketing that would transform the world into the digital landscape we know today.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

Convince & Convert

JULY 21, 2010

All that stuff? It’s called intellectual property and in each case it belongs to somebody. We all know how much “lifting&# goes on in the Internet. Those who create content in an environment of “sharing&# often find their ideas, photos and sometimes entire paragraphs repurposed without their permission.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153