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How to Maintain Your Brand’s Authentic Voice

Convince & Convert

From Janrain , a free guide on how to improve conversion rates and data quality. The RSS feed is: [link]. ” Of course, putting together a broadcast for television requires a little more than typing a tweet and sending it out, but at times it was shocking how far behind Twitter the televised news was.

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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. ” In the past, we had families and friends gathering around the television for a sports event or for a favorite television show. Listen Now. Find us on iTunes: [link]. Tweetable Moments. Holy Social!

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Put Yourself on the Social Map: From Vagueness to Greatness

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. We all know that television ad spending still holds a huge market share (more than half, actually). ” But people will actually spend more time online this year than they spend watching television.

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You Do Not Own Your Audience

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. They can turn off their televisions, unfollow you on Twitter and RSS feeds, unlike you on Facebook, unsubscribe from your email lists. Listen Now. Find us on iTunes: [link]. Tweetable Moments.

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How to Capture the Excitement That’s Already There

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Listen Now. Find us on iTunes: [link].

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Are You Keeping People Connected With Your Brand and Each Other?

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. The astronomical price makes sense; the Super Bowl is one of the few television events that people watch completely live, which means no fast-forwarding through commercials on the DVR. Listen Now.

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How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

From Janrain , a free guide to improve your conversion rates and your data quality. The RSS feed is: [link]. Daily blog posts , free whitepapers , and their video content is where they spend everything they would have been spending on billboards, radio spots, and television ads. Listen Now . Find us on iTunes: [link].